Guidewheel lands $9M Series A-1 for SaaS that enhances manufacturing and trims carbon emissions


It could appear like SaaS is in every single place, however there’s one sector that’s been sluggish to undertake it — manufacturing.

By itself, manufacturing drives nearly 11% of the U.S. financial system, contributing $2.77 trillion to GDP as of Q2 2022. All that exercise additionally makes use of numerous vitality and produces numerous greenhouse gasses. But if producers might wring out further manufacturing from their current factories, they may go an extended solution to trimming the sector’s carbon footprint.

SaaS startup Guidewheel’s co-founder and CEO Laura Dunford had beforehand labored in manufacturing, and he or she knew simply how inefficient plant operations might be. When tools broke, it was typically logged on paper or in spreadsheets, and far of the collation and evaluation was accomplished manually. Not solely did these duties take up the plant supervisor and upkeep workers’s useful time, in addition they slowed manufacturing as a result of machines had been down longer than they wanted to be.

Existing methods had been “heavyweight and not a perfect fit for our size of operation,” Dunford informed Thealike. That, together with the potential for vitality and carbon financial savings, was what drove her and her co-founder Weston McBride to begin Guidewheel, which permits factories to attach and monitor any piece of apparatus from the cloud. Thealike has solely realized that the corporate has closed a $9 million Series A-1 led by Breakthrough Energy Ventures.

“Manufacturers care about whether their equipment is running as it should, because they only make money when their equipment is running and producing,” Dunford mentioned.

“Of course, we’ve seen more and more customers who really care about the energy side. Two reasons there: One is the pressure from investors or customers, or the ability to open up new channels. There’s a lot of excitement. The second is that increasing cost pressure — energy is a big cost for a lot of the manufacturers we work with — has created another tailwind,” she added.

Guidewheel doesn’t lead its gross sales pitches with the vitality financial savings. Usually, simply having the ability to decrease tools downtime is greater than sufficient to get prospects on board. After that, Dunford mentioned corporations proceed to search out methods to wring extra out of their tools, bettering issues like runtime, manufacturing prices, or general tools effectiveness by 10%–20%, generally extra.


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