SIE Exam Prep: The Do’s and Don’ts of Communications With the Public

When preparing for the SIE exam, it’s important to know what is expected of you when communicating with the public. As a registered representative, you must follow specific rules and regulations when engaging with potential or current clients. In this blog post, we will discuss the do’s and don’ts of telemarketing and communications with the public. We’ll also cover general best interest obligations and suitability requirements. So whether you’re just starting your SIE prep or you need a refresher, be sure to read on!

Communications with the public and telemarketing can cover a wide range of topics, from general product recommendations to specific investment strategies. As such, it is important that you are well-informed and know the rules and regulations regarding these types of interactions.

One key requirement when communicating with the public is to follow all do-not-call (DNC) regulations. This includes ensuring that your contact list is up-to-date and registered on the DNC registry, as well as adhering to any applicable DNC time restrictions for each state. An example of this might be a specific time-frame when you are prohibited from calling potential clients, such as during the evening or on weekends. Additionally, you must also be aware of potential restrictions around targeted marketing or “guerrilla marketing” tactics, which may be prohibited depending on the jurisdiction in question.

In addition to following DNC rules, it is also crucial that you uphold your best interest obligations and suitability requirements when engaging with potential or current clients. This includes conducting a thorough know-your-customer (KYC) assessment to ensure that you are providing suitable recommendations based on your client’s unique needs and investment goals. This might include reviewing a client’s existing investment portfolio, financial situation, and risk tolerance before making any product recommendations.

General requirements for communication with the public and telemarketing include being well-informed about the industry, providing recommendations that are in your clients’ best interests, and being transparent about any potential conflicts of interest or other relevant information. With these tips in mind, you can successfully navigate SIE exam prep as you prepare for a career in the financial industry.

Achievable offers comprehensive SIE exam prep to prepare you for the SIE Exam. How to communicate with the public will be one of many topics covered on FINRA’s SIE exam. Whether you need a refresher on SIE exam prep or are just starting out, Achievable’s online courses can help you succeed. Sign up today to get started!