Thealike+ roundup: Usage-based billing, web3 fundraising, Serena Williams’ subsequent act – Thealike


Netflix misplaced nearly one million subscribers within the final quarter, and the streaming large expects to shed lots of of hundreds extra this yr.

Does that imply customers are affected by “subscription fatigue?”

Or are there simply extra choices to select from as studios arrange new platforms (and withdraw their content material from the massive purple N)?


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“Subscriptions are not dying; they are just evolving,” says Chargebee CMO Sanjay Manchanda, who notes that greater than half of all SaaS corporations plan to roll out usage-based billing by subsequent yr.

To assist founders capitalize on this development, he recognized a number of the methods corporations are evolving as they attempt to repeat the success of corporations like Twilio, Snowflake and Frog.

“Subscriptions are not going anywhere,” says Manchanda. “They have been around since at least the 17th century for a good reason — people like them.”

Thanks very a lot for studying,

Walter Thompson
Editorial Manager, Thealike+
@yourprotagonist

How to take the BS out of your TAM

On Wednesday, October 19, I’m moderating “How to take the BS out of your TAM,” a panel at Thealike Disrupt in San Francisco.

Calculating an organization’s potential market share is notoriously troublesome for inexperienced entrepreneurs, and getting it flawed is a purple flag for traders. To assist founders overcome this hurdle, I’ll discuss to a few VCso study extra about the way to measure TAM in an period when tailwinds are turning into headwinds:

  • Kara Nortman, managing accomplice, Upfront Ventures
  • Aydin Senkut, founder and managing accomplice, Felicis Ventures
  • Deena Shakir, accomplice Lux Capital

Some frank recommendation for open supply startups looking for product-market match

Young couples running sprinting at sunset times. Fit runner fitness runner during outdoor workout.

Image Credits: Sutad Watthanakul/EyeEm (opens in a new window) / Getty Images

Open supply startups should search product-market match like different corporations, however their path to market is barely completely different: They should appeal to a important mass of customers, however they’ll additionally have to foster a group of builders who’ll assist their product.

“In this regard, the go-to-market journey for an open source company is often less about acquiring new customers and more about conversion sales — upselling add-on paid features to existing free users,” says Arnav Sahu, an investor at Y Combinator Continuity.

“The playbook to build in the early days is identifying who is a good customer and who may not be.”

How ought to web3 corporations strategy fundraising throughout a downturn?

A classic snowman built and photographed at Cuddyback dry lake bed in the Mojave desert California, USA. Photographed with a Canon 1DS Mark II.

Image Credits: Stephen Swintek (opens in a brand new window) / Getty Images

Most web3 startups are in the identical leaky boat: They haven’t reached product-market match, hiring technical expertise is troublesome at finest, and lots of the traders who have been desirous to take their calls a yr in the past are ghosting them as we speak.

Thirsty vacationers who know the place to look can nonetheless discover water, nevertheless, in response to Jenny Q. Ta, CEO of GalaxE.io.

In a Thealike+ visitor put up, she gives strategies for approaching angels, accelerators and conventional VCs, together with some ideas that will assist web3 entrepreneurs level-set.

“Don’t let anxiety call the shots. This too shall pass, but don’t waste the moment.”

VCs set sights on African international locations past the ‘Big Four’

Arrows on the African landscape pointing up and down

Image Credits: Bryce Durbin

Taken collectively, Kenya, South Africa, Egypt and Nigeria take up greater than 70% of all African enterprise capital. Known because the “Big Four,” these nations collectively raised round $5 billion final yr.

However, in latest months, Nairobi-based Thealike reporter Annie Njanja discovered that traders are more and more attempting to find offers elsewhere.

“Outside the Big Four, investments ballooned to $1.4 billion, up 382% year on year.”

Serena Williams’ subsequent act in enterprise capital is crucial on this second

US player Serena Williams celebrates after beating Czech Republic's Barbora Strycova during their women's singles semi-final match on day ten of the 2019 Wimbledon Championships at The All England Lawn Tennis Club in Wimbledon, southwest London, on July 11, 2019. (Photo by Adam DAVY / POOL / AFP) / RESTRICTED TO EDITORIAL USE (Photo credit should read ADAM DAVY/AFP via Getty Images)

Image Credits: ADAM DAVY / Contributor / Getty Images

Since founding Serena Ventures in 2014, tennis champion Serena Williams has invested in corporations like Impossible Foods, Daily Harvest, Billie and MasterClass.

All instructed, she’s invested in almost 80 corporations, together with 16 unicorns, reviews Dominic-Madori Davis. And in only a few weeks, she’ll retire from tennis.

“She knows her balancing act and has mastered the art of what it takes to win and lose — essential skills for running an early stage venture fund.”





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